To support this, I developed the logo, visual identity, and a range of communication materials for both digital and offline advertising. The project focused on creating a modern and distinctive brand identity, ensuring consistency across social media, marketing materials, and offline advertisements. The logo design reflects the brand’s personality and purpose, while the visual elements—such as typography, colors, and layout—were carefully chosen to enhance recognition and engagement.
Beyond digital assets, I also designed materials for offline advertising, ensuring that ASPA Chat’s message remained strong across different touchpoints. The result was a clear, engaging, and visually appealing identity that reinforces the brand’s presence in the market.